How Do You Define a Good Logo Design?

How Do You Define a Good Logo Design?

Crafting a Stellar Logo: Key Elements and Indicators of Quality Design Establishing a strong first impression is crucial for building credibility and trust as a brand, and logos play a significant role in achieving this. Serving as a symbolic representation of a...
A legacy of great design, 42 years in the making

A legacy of great design, 42 years in the making

I’m very proud to have been the one asked to redesign my father’s original logo for Ocean Twp.  When the Mayor called I jumped at the chance. Having grown up and gone to school there I still have a strong affinity for the town. “Mayor Chris...
10 Things Your Logo Might Be Saying and You Don’t Even Know It

10 Things Your Logo Might Be Saying and You Don’t Even Know It

Customers form an opinion about your business in 90 seconds and one of their first impressions comes from your logo. Your logo is one of the first impressions your customers will have of your business, so it’s important that it communicates the right message....
7 steps for building a successful brand image

7 steps for building a successful brand image

DISCOVERY The initial step is a collaborative effort between the brand owner and the design team. This phase aims to crystallize and define goals while uncovering potential ideas that may not have been considered. The Graphics Guy delves into identifying trends,...
10 Questions to Ask When Designing a Company Logo

10 Questions to Ask When Designing a Company Logo

Crafting a Memorable Logo: 10 Key Considerations for Success In the realm of marketing, a powerful logo is a visual ambassador for your brand, creating instant recognition and leaving a lasting impression. Think of Target’s bullseye, Nike’s iconic swoosh,...