Navigating the Marketing Landscape: Beyond the Social Media Mirage In the vast expanse of digital marketing, the allure of social media is undeniable, especially for small businesses. The seemingly low barriers to entry, with a free sign-up and an investment of time,...
In the ever-evolving landscape of digital marketing, hashtags have transcended their origins on Twitter and become ubiquitous across major social media platforms. From Facebook and Google Plus to Instagram and Pinterest, hashtags have woven themselves into the fabric...
DISCOVERY The initial step is a collaborative effort between the brand owner and the design team. This phase aims to crystallize and define goals while uncovering potential ideas that may not have been considered. The Graphics Guy delves into identifying trends,...
Crafting a Memorable Logo: 10 Key Considerations for Success In the realm of marketing, a powerful logo is a visual ambassador for your brand, creating instant recognition and leaving a lasting impression. Think of Target’s bullseye, Nike’s iconic swoosh,...
With 25 years of professional in marketing and advertising, Robert Hazelrigg has worked for some of the world’s largest companies and recognized brands. Bellow are just a small handful of projects I enjoyed designing.” – The Graphics Guy Design...
The Power of Storytelling in Marketing: Unlocking Business Success In the landscape of marketing strategies, 2014 was crowned “The Year of the Story.” As content marketing gained prominence among businesses, the profound impact of storytelling became...