Category

Design

7 steps for building a successful brand image

By | Advertising, Asbury Park, Branding, Design, Eatontown, Logo Design, Marketing, NJ, Oakhurst, Red Bank, Visual Communications, West Long Branch | No Comments

1. DISCOVERY A collaborative step involving brand owner and design team to help crystalize and define goals — and maybe uncover a few new ideas that were never even considered. The Graphics Guy identifies trends, review category, competitive sets and consumer insights to uncover opportunities for your brand to win. 2. STRATEGY With our collective findings, we will define what your brand stands for and the space it will thrive, through development of a brand brief. This “blueprint” will summarize the opportunity, audience profile, brand platform, final positioning and will serve as a basis for our visual branding exploration. 3. EXPLORATION We develop a broad range of visual approaches that bring your brand to life, using the right tone of voice and personality. Each approach is unique and distinct. We will utilize innovative structure, iconography, words, shapes and colors to…

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Logo Design West Long Branch NJ

10 Questions to Ask When Designing a Company Logo

By | Advertising, Asbury Park, Branding, Design, Eatontown, Graphic artist, Graphic Design, Logo Design, Long Branch, Marketing, NJ, Oakhurst, Red Bank, Visual Communications, West Long Branch | No Comments

The best logos are recognizable in a blink of the eye. They also make a lasting impression. Target hits the bullseye, Nike goes swoosh, and Apple catches the eye. All three company’s iconic logos are unique, memorable and stand the test of time. They instantly and consistently do what a potent logo should: Identify a brand, make it stand out and, ideally, drive customer interest and sales. We all know great logos, but we don’t all know that great logos aren’t easy to create. From concept to color to rollout, there’s much to consider when boiling your brand down to a single emblem. 5 Must-Haves for a Successful Logo You have less time and less space to tell our stories in than ever before. You need to rise above the clutter, a symbol or a logo is the fastest communication known to…

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E-Commerce Website Design & Developement West Long Branch NJ

Some of My Best Graphic Design Work

By | Advertising, Asbury Park, Branding, Design, Eatontown, Graphic artist, Integrated Advertising, Logo Design, Long Branch, Marketing, NJ, Oakhurst, Red Bank, SEO, Small Business Marketing, Visual Communications, Web Design, Website, West Long Branch | No Comments

With 25 years of professional in marketing and advertising, Robert Hazelrigg has worked for some of the world’s largest companies and recognized brands. Bellow are just a small handful of projects I enjoyed designing.” – The Graphics Guy Design Gallery Thank you for looking. Robert Hazelrigg Lead Creative The Graphics Guy 126 Whalepond Rd. West Long Branch, NJ 07764 732-513-6807 rhazelrigg@gmail.com www.roberthazelrigg.com Creating more business for your business

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New Design Trends for 2015

By | Advertising, Asbury Park, Branding, Design, Eatontown, Graphic artist, Graphic Design, Long Branch, Marketing, Oakhurst, Red Bank, Visual Communications, Web Design, Website, West Long Branch | No Comments

They say you shouldn’t judge a book by its cover, but let’s be honest … a pretty cover doesn’t hurt when it comes to your marketing. That’s why — whether you’re creating lead generation content, social media content, calls-to-action, or infographics — your marketing materials should always be as visually appealing as possible. Great design always wins over a weaker design and visual communications has never been more important then it is today. That said, here are a handful of design trends that The Graphics Guy of West Long Branch NJ feels will drive better RIO in 2015 1. DYNAMIC WOMEN Unique lifestyles. Original looks. 2015 is all about the interesting female. Instead of cliché, over-idealized images, we’re saluting original, surprising women — quirks and all. 2. LETTERBOX LOOK Filmmakers got the memo years ago. Now the wide format is all the…

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Graphic Artist From Oakhurst NJ

By | Advertising, Asbury Park, Design, Graphic artist, Graphic Design, Logo Design, Long Branch, Marketing, NJ, Oakhurst, Red Bank, Small Business Marketing, Web Design, Website, West Long Branch | No Comments

The Graphics Guy was born and raised in Oakhurst NJ, where he attended Ocean Twp. High School. I was always interested in art and wood working growing up but never even thought about becoming a Graphic Artist. I tried a number of occupations after high school. I work as an electrician at Ocean Electric on Route 35 In Oakhurst, NJ. I also worked at the Hot Bagel Bakery on Monmouth Road in Oakhurst. I eventually started working for my father Bob Hazelrigg AIA “The Premier Architect of the Jersey Shore” in Wanamassa, NJ in the mid-1980s. Back then the last thing I wanted to do was to go back to school but I saw the writing on the wall after working a handful of dead end jobs. When I started going to Brookdale for Architecture I was frustrated. Although I was good…

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5 Ways to Improve Your Website

By | Advertising, Branding, Design, Facebook, Graphic artist, Graphic Design, Logo Design, Marketing, Red Bank, Web Design, Website, West Long Branch | No Comments

Creating a website is a fantastic way to promote your business or cause, but encouraging people to visit your site and making it stand out requires knowledge, skills, and time you may not have. Here are five great tips for improving your website, store or blog—and some resources available in case you need help putting these ideas into action. 1. Graphic design (of course) The truism that you have only one chance to make a good first impression definitely applies to your site, and that first impression is always visual. Basic themes, fonts and page styles are the perfect place to start, but you’ll also want an attractive logo and some high-resolution graphic images that support your messaging and show off your products. Not a graphic artist? Think you can’t afford to hire one? Don’t worry. The Graphics Guy of…

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